Argan Oil-Infused Beauty

What began as a single, revolutionary product, has grown into a full line dedicated to providing the highest quality hair and body products. shop now
Carmen Tal

Carmen's Story.

Moroccanoil co-founder Carmen Tal was traveling miles from home when, after a routine color service gone awry, she experienced the powerful Moroccanoil Treatment. She witnessed hair transform. It was instantly revitalized, going from damaged to shiny, smooth, and manageable. She then went on a quest to share the magic of this argan oil hair treatment with women across the globe.

Moroccanoil Treatment
Sarah Sampaio
Defend + Mend

An Industry Pioneer

We set out to create the proper canvas for all hair care and hairstyling. What began as a single, revolutionary product, has grown into a full line of hair and body products, all infused with nourishing antioxidant-rich argan oil. Dedicated to providing the highest quality hair and body products, we have grown into an iconic beauty brand in less than a decade.


Our signature product, Moroccanoil Treatment, is the perfect foundation for hair. Complete with both styling and conditioning benefits, this award-winning formula creates long-lasting smoothness, increases manageability, speeds up blow-dry time, and boosts shine.

Moroccanoil Treatment
Dry Shampoo by Moroccanoil
Passion with a Purpose
Moroccanoil Body Collection

Moroccanoil Body

Moroccanoil Body™ is the luxurious body care collection by Moroccanoil, inspired by the Mediterranean. Discover the different fragrance collections: Fragrance Originale, Fleur d’Oranger and Fleur de Rose. Skin care products featuring antioxidant-rich argan oil, minerals and vitamins designed to exfoliate, cleanse and hydrate, including moisturizers, oils, hand creams, cleansers and more.

Signature Scent

Spicy amber aromas merge with sweet florals, capping the sensorial journey with a soothing experience to remember.

Commitment to Salons

We are passionate about our commitment to the integrity of our supply channel and only sell our products through salon professionals.

Foundation for all Hair Types

All of our nutrient-rich, antioxidant infused formulas are made with the highest quality, authentic ingredients.

*Moroccanoil is available in Missouri, Oklahoma, Arkansas, Kansas, Kentucky, Tennessee, Iowa, Nebraska, Texas, Mississippi, Alabama, Georgia and parts of Indiana and Illinois.