Every single night before going to bed, I put anti-aging moisturizer on my face. And I’ve been using it since my twenties. Why? Because I’m desperately trying to prevent wrinkles. I also spend the summer under a coat of sunscreen to prevent sunburn. And let’s be honest, I’m still worried about wrinkles then, too! If we’re doing preventative care for our face, why not do preventative care for our hair?
More common than you think
August is National Hair Loss Awareness month. And hair loss is a topic every stylist will encounter. While it’s commonly associated with older men, it can affect men, women, old, & young. In fact, up to 55% of women will experience hair loss by age 70.
It’s not just aging, either. Post-pregnancy hormonal changes, stress, and other factors can all contribute to hair loss.
Talking about hair loss in the salon once clients begin losing hair is really difficult. Talking about preventative care before hair loss begins is a little easier, and it can help prevent hair loss from happening in the first place.
BioRepair-8: Preventative Hair Care
Whether your clients need a hair loss solution or they just want overall thicker hair, ColorProof’s BioRepair-8 creates the best environment for hair to thrive. The ingredients tackle the four main causes of hair loss to work with a variety of clients. It addresses all the things that make hair growth challenging:
- Dead skin cells
- Product and sebum buildup
BioRepair-8 starts with energizing the scalp and stimulating it for new hair. Then, it strengthens and repairs weak strands to look fuller and healthier.
So if it works when hair is already falling out, why should clients who aren’t yet experiencing hair loss use it? Because just like how we buy eye creams or layer on the sunscreen, hair preventative care is the best defense. Giving your hair the best shot at health is always a good place to start.
By being proactive before hair loss starts, your clients will have the best chance at healthy hair as they age. Especially if your clients have a family history of hair loss, starting a treatment early is important. Clients who already have thinner hair or just want the overall appearance of thicker hair should also consider using BioRepair-8.
So talk to your clients early about hair preventative care. The sooner you open the discussion, the better their hair will be!